SARAH LOUISE KEANe

SCALP BLEACHING 101: AUSTRALIA TOUR NOV 26

Perth. Melbourne. Sydney.

I’m coming back with something really special.

Last time, 220 tickets sold in six days.

After a completely sold out Australian tour earlier this year, I’m coming back in November 2026.

This time, the tour returns with a more intimate run of dates and, for the first time ever, I’m bringing something deeper with me too… Scroll down for more info.

Scalp Bleaching 101 built my name for a reason.

Two decades behind the chair. Thousands of hairdressers taught globally.

A class that has become known for stripping scalp bleaching back to what actually matters:

Precision. Understanding. Confidence. Consistency.

This isn’t about watching me work.

And it’s not another “look what I can do” demo.

It’s the class where fear disappears and scalp bleaching is done properly.

This isn’t a demo.

THE CLASS

 A full-day educational experience that breaks down the why behind every scalp bleach.

You’ll leave with total confidence in your product choices, sectioning, timing, toning, and troubleshooting — and know exactly how to achieve clean, even lift every single time.

what you’ll learn:

You’ll walk away with:

My exact scalp bleach method (start to finish)

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A complete breakdown of product selection, mixing ratios, and timing

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The science behind clean lift and tone control

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How to avoid banding, patchiness, and overprocessing

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Creative toning techniques that work in the real world

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My go-to formulas and aftercare system

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How to photograph and share your work with authority online

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You’ll see everything happen live — no secrets, no gatekeeping, no bullshit.

AND you’ll receive your very own hardback copy of my Bleach Bible 

WHY THIS CLASS IS DIFFERENT

I don’t teach from theory.

I teach from 20 years of standing behind the chair, fixing the mistakes, testing the formulas, and refining the process that built my name.

Understanding the science, precision, and strategy behind it so you can charge confidently, deliver consistently, and build a brand that speaks for itself.

CLASS DETAILS

  • Sydney

    Sydney - SCALP BLEACHING 101

    Sunday 29 November

    $950 AUD

  • Sydney

    Sydney - FROM BLEACHING To BUSINESS + PRIVATE DINNER

    Monday 30 November 2026

Limited seats available at each location

FROM BLEACHING TO BUSINESS

For three years, I’ve been doing the most significant work of my career quietly.

Not online.

Not loudly.

Not as a public part of my brand.

Behind the scenes.

Working privately with hairdressers who were technically talented, fully booked, exhausted, undercharging, overdelivering and quietly wondering why their career still didn’t feel the way they thought it would by now.

Australia is where that work comes into a room for the first time.

And no — this is not a workshop.

It’s an intimate full-day mentoring experience for twelve hand-picked hairdressers inside a working salon space, built around one truth:

The gap between the hairdresser and the specialist was never technical.

Two hairdressers. Same hands. Different lives.

One day to close the gap.

WHAT THE GAP ACTUALLY IS…

Two hairdressers. Same training. Same result in the mirror.

One builds a profitable, respected, high-demand career.

The other stays stuck overworking, over-explaining, undercharging and wondering why things still feel hard.

The difference was never just skill. It’s…

  • Identity.

One still privately thinks of themselves as “just a hairdresser.”
The other decided they were a specialist — and started behaving like one.

  • POSITIONING

    One tries to be for everyone and becomes premium for no one.
    The other becomes easy for the right clients to find — and impossible for the wrong ones to afford.

  • PRICING

One prices from fear and panic about losing clients.
The other prices from value and keeps the clients anyway.

  • COMMUNICATION

One apologises, over-explains and says yes out of anxiety.
The other communicates with authority and creates desire without chasing.

  • CLIENT RELATIONSHIPS

One attracts clients who blur boundaries, cancel late and drain the life out of them.
The other builds professional relationships rooted in respect.

  • VISIBILITY

One hides online, posts inconsistently and wonders why nothing converts.
The other shows up with intention and becomes impossible to ignore.

From Bleaching To Business exists to close that gap.

Not by teaching already talented hairdressers how to hold a tint brush better.
But by changing the way you see yourself, position yourself, and build your business so people stop seeing you as “just another hairdresser” and start seeing you as the specialist you actually are.

WHAT THE DAY ENTAILS

BEFORE THE DAY

Business Audit Form sent 2–3 weeks before the day. Sarah personally reviews every single one before attendees arrive, so she walks into the room already understanding each person’s business, struggles and goals.

Arrival & Welcome

You’ll arrive to a room that is already set. Workbook on every seat. Goody bag at every place. Morning refreshments ready. The premium is felt before a word is spoken. There’ll be time for people to settle and connect before the day begins.

OPENING & TRUTH SETTING

Sarah will set the tone for the day . You can expect honest introductions, clear ground rules, and the reminder that this is not a space to stay comfortable — it’s a space to tell the truth.

Session 1: Why Does My Career Not Look How I Thought?

The emotional unlock behind everything else. Identity, confidence, self-worth, pricing and the gap between how you work and the career you thought you’d have by now.

Session 2: The Specialist Audits

A live review of pricing, profitability, boundaries and client retention and experience in your business. Attendees are asked to bring their service menu.

Session 3: Who Are You Attracting and Why?

The session that explains why you dread certain clients, why your dream clients aren’t finding you, and how positioning changes everything.

CATERED LUNCH

45 minutes. Fully catered, shared together. The conversation doesn't stop — it gets more honest.

Session 4: The Money Blocks

The session nobody else is brave enough to run. Sarah speaks directly from her own 2022 experience on imposter syndrome, fear and guilt of charging more, money leaks, overdelivering and more.

WHO THIS DAY IS FOR

This is for you if you:

Know you’re talented and your clients love your work but you experience imposter syndrome regularly

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Are fully booked, exhausted from working more than ever, but somehow still financially stressed

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Have clients you absolutely dread and don’t know how to change it

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Know you should raise your prices but feel physically sick doing it

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Avoid posting online and find excuses not to

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Quietly wonder why your career doesn't look the way you thought it would by now

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CASE STUDY

A stylist Sarah worked with had been trapped in 60-hour weeks behind the chair, barely generating enough profit to justify the exhaustion.

After rebuilding her business structure, she reduced her working week to 36 hours, tripled her revenue, and was projected to increase profit by 43% — while finally being present with her children again.

She didn’t need more clients.
She needed a different business.

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AND WHO THIS IS not for

AND you’ll receive your very own hardback copy of my Bleach Bible 

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